Gift cards have come a long way, from their roots as simple gift certificates to a powerful branded currency. They’ve shown to be a tool that can help incentivize employees, reward and retain customers, and improve the value of your brand. Essentially, the specialty of gift cards brings choice to the recipient, are more secure, and require less operational and…
As you may know, gift cards have become a popular form of currency in today’s consumer landscape, but they aren’t just limited to special occasions and family gifting. They have also emerged as powerful payment methods for businesses to drive customer engagement, reward employees, special payouts and are reshaping the loyalty program landscape as a whole. The customer journey for…
What are customer rewards campaigns? In the past few years, companies have realized the importance of rewarding customers and distributors. These reward programs give customers benefits and incentives, like gift cards, for doing things such as making repeat purchases or referring their loved ones to the business. Gift cards are especially powerful as a reward because they give customers…
Gift Cards are popular, in fact, the gift card industry is set to reach USD 1.4 trillion globally and USD 6 billion regionally by 2026. Having said that, it’s important to note down the benefits that a gift card program can bring to your business. Let’s jump right in. So what is a gift card program? Essentially, a gift card…
Eid al-Fitr marks the end of the holy month of Ramadan and is a time for joy, feasting, and generosity. As a business owner or team leader, you may be looking for creative ways to celebrate Eid al-Fitr with your team, customers, and employees. A great way to show your appreciation and share in the festive spirit is by giving…
Ramadan is a holy month of spiritual reflection, self-improvement, and increased devotion for people around the world. One of the core principles of Ramadan is giving to those in need. They are encouraged to give generously during this month, not only as an act of charity but also as a means of expressing gratitude. Giving during Ramadan is a virtuous…
Many think producing motivation in the workplace is a costly and timely practice with little to no return. In fact, 57% of HR leaders say that finding the right tools to motivate is a challenging task1. Making sure your employees are happy, recognized and productive seems like somewhat of a daunting achievement as an HR leader, but we’re here to…
Delighting Customers and Building Lifelong Relationships In today’s competitive market, it’s more important than ever for businesses to find ways to differentiate themselves and create a positive customer experience. One powerful way to do this is by using the “wow factor” – going above and beyond to exceed customers’ expectations and create unforgettable experiences. This article will explore the power…
As the new year rolls in, it’s important to look back to reflect on the success, achievements and shortcomings of 2022. It’s been a huge year for us, and we hope the coming year brings even more opportunities for a bigger and better product and experience for our customers.
With the Festive Season a few weeks away, there is little time to make sure your gift card program is correctly handled. You need to ensure that customer engagement and loyalty is your top priority by utilizing Gift Cards to their maximum potential. To be sure of a successful campaign, planning ahead is above anything in terms of importance. Just…
