YOÜ2022: A Year in Review

 As the new year rolls in, it’s important to reflect on the success, achievements, and shortcomings of 2022. It’s been a huge year for us, and we hope the coming year brings even more opportunities for a bigger and better product and experience for our customers.

Here are our top 6 milestones in 2022:

Brand Identity Refresh

Our brand underwent a much-needed refresh, utilizing modern design and style, and made sure it overall reflects our core values and message. Among the changes include a new logo, typography, color palette, website, and an overhauled design style across all of our marketing channels. Furthermore, we’ve also applied our unique design style to our most popular flavor cards, like the beloved HappyYOÜ Card.

Gift Bigger with HappyYOÜ+ Added Value Offer & Tabby!

2022 brought our customers an array of new Multi-Brand eGift cards. In addition to the HappyYOÜ Card, we’ve analyzed our customer requests, feedback, and needs and created additional occasion-based eGift Cards.


Added Value Offers on Redemption: We wanted to bring our clients even more value, and with Offers and Promotions, it couldn’t be simpler. Exclusive select brands now offer a range of additional value (up to 50%) when the customer redeems a HappyYOÜ Card on that particular brand, which not only benefits the customer but also increases brand visibility and the acquisition of new customers.  


Purple Friday:

Launching Offers & Promotions was coupled with our “Purple Friday” sale, getting our users ready for the big sale season in November. Several select brands showcased their offers through Purple Friday and ensured users were prepared to make the most of the sale season.

Gift Now, Pay Later with Tabby

We were thrilled to have partnered up with Tabby in 2022. Our integration with Tabby gave our users an entirely new way of paying during checkout on our App. Our users could enjoy their purchases with three interest-free payments, allowing for more diverse payment options. “Gift Now. Pay Later”.

YOÜChoice: Additional New Brands You asked for!

Our catalog has grown, offering more choice and diversity for our customers across the region. We’ve partnered with the top brands to ensure a well-maintained and expansive catalog to ensure a customer-return experience for all occasions and categories. Our catalog has increased with 77 new brands in the last year.

New Launch: YOUProcess to enable brands with Branded Currency.

We’re thrilled to bring you our newest business module, “YOÜProcess.” This innovative service caters to two business needs with two solutions for each. 

Gift Card eCommerce: We’ve optimized how you sell your gift cards online. Our security-minded white-label gifting and promotions platform brings a hassle-free, no-code integration that seamlessly allows you to sell as quickly as possible, enhancing your eCommerce capabilities with an optimized and efficient eGift Card customer experience. Learn more >

Omni-Channel Gift Card Program: Keep your customer experience at the forefront with our innovative omnichannel Gift Card processing solution (SaaS) that powers your brand’s stored-value gift cards, delivered via Email & SMS, for single or multi-use.Learn more >

We’re excited to bring these new products and services to you and are continually looking for ways to improve and expand our offerings to meet the needs of our clients. Additionally, we’re always eager to hear your feedback and discuss the details of our newest products. 


New Business full Suite Website

Our revamped ‘For Business’website launched, showcasing our multi-faceted business channels, including YOÜReward and YOÜProcess, each of which has unique solutions (Merchant, Incentive, and Consumer solutions)  for our customers’ needs. YOÜReward focuses on incentive solutions such as employee and customer rewards and loyalty programs to improve customer retention

Closing Thoughts

As we look ahead to 2023, we are excited to continue working alongside you and exploring new opportunities for growth and success. We value your feedback and are always looking for ways to improve our offerings and services to meet your needs better.

Thank you again for choosing us as your trusted business partner. We look forward to continuing to serve you in the coming year and beyond.

We wish YOÜ a happy and prosperous new year.


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