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About Us is the leading Digital Gift Card Company in the Middle East.

Our digital gifting platform is used by individuals and businesses to celebrate, reward, motivate and show appreciation to friends, loved ones, employees, customers and business partners.

Our business solution has also been adopted by major customer loyalty programs across leading telcos, banks, airlines delivering unparalleled choice of rewards, a memorable customer service experience, and best-in-class technology tailored to partner needs.

Meet Our Founders

Husain Makiya

(CEO & Co-Founder)

"no pain no gain"

Following an early career in business development with Bechtel, a major US oil and gas contractor, Husain co-founded Zawya, a leading business and finance information portal for the region. He managed its operations for over a decade and recently sold it to an international information leader Thomson Reuters. He is now a Partner in LTD, where he directs start-ups to succeed. He earned an MBA and a bachelor’s degree in Civil Engineering from Imperial College, London.

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Abed Bibi


"no marketing no fun"

Over 20+ years of experience in the GCC, resident of the UAE, working in this region and is influential in persuading stakeholders. He was one of the founding partners of Wolff Olins in the UAE and India, a major international branding consultancy.

Co-founded LTD after selling Wolff Olins shares to Omnicom group. Expert in the Marketing and Branding Industry in the Gulf and Levant, and based in Dubai. He spent many years at MBC Group as General Manager of the commercial company Arab Media Services. Prior to that, he was the co-founder of Future TV.

Regional Director of the largest Media House - Al Khaleejiah Media- which is part of the publishing house and distribution,Saudi Research and Publishing Company.

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